Archive for the 'Social Media' Category

Do you trust blogs? Do you mistrust corporate blogs? Do you trust research reports?

More you read, and we are reading more, more we run the risk of losing common sense. Media is changing, you can’t deny that. Source of information and diversity in opinion both are increasing exponentially. Can trust follow that same mathematical trajectory? It’s possible but we are not wired for instant trust the way we [...]

Will the Recession Kill Web 2.0? Advertorial on Wall Street Journal Says So!

Of all the obvious things floating on Internet, least obvious is that we are in big soup. Economically speaking. When bad economics is in full swing, assumptions we collected during great times are dangerous to hide behind.
Web2.0 companies relied heavily on advertisement as their preferred business model. With enough eyeballs we can convert enough visitors [...]

Social Network Monetization Battle. Quick Roundup of Myspace, Facebook, and Orkut

Monetization issue is gaining attention. With recession fears growing every day, time to critically review business model is here. Big social networking players are not shy about making tall claims. Here is a quick run down of how they did recently.
Myspace claimed important client - Cartier - Â dispelling notion that MySpace user base is [...]

SMS based Microblogging service SMS GupShup secures $10million financing

Community oriented online services are still growing up in India market. Cellphone penetration is order of magnitude higher than PC based internet access.  For new applications, it’s natural to address mobile market before addressing still emerging PC based web services. Riding on that assumption, Mumbai based Webaroo launched SMSGupshup - a sms based community site.
Very [...]


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